Fees and booking
Every fee is fixed. Book with a fully refundable AED 4,500 deposit.
Paying from abroad? Any card works; your bank converts from AED.
Fees and booking
Where are you starting from?
Showing 3 options for a new brand.
Brand Identity
and WebsiteMost founders start here.
AED 44,500AED 4,500 less than booking each separately
- Timeline
- Ten working days for the identity, then ten for the build, from the agreed brief.
- Includes
- The full brand identity, then a website built on it.
- You supply
- Your brief, then the copy and photography. Or add copy and photography as extras when you book.
Details
Brand identity
Strategy. A discovery call and a review of your category and competitors, then positioning, vision, tone of voice and marketing angles, agreed before design begins.
Identity. Three concepts, one developed into the final mark with unlimited revisions. Colour, typography, imagery, pattern, icons and interface assets, with complete guidelines.
Applications. Business card and letterhead, packaging and merchandise, ten launch posts for social media, a LinkedIn profile and carousel template, an email design, five display banners and five static ads, shown in 3D mockups.
Files. Vector, print-ready and transparent files, with full ownership and usage rights.
Website
Planning. Sitemap and wireframes, agreed before design begins.
Design. Designed for the phone first, with copy set on a type scale built for reading. Iconography, animated SVGs and graphic elements are drawn for you.
Build. Built on WordPress with a premium theme, fully customised, with unlimited pages and unlimited custom HTML, CSS and JavaScript wherever the design needs it. Handed over with training.
Search. All in One SEO set up, with SEO titles, meta descriptions and image descriptions throughout. Google Analytics installed and your sitemap submitted to Google Search Console.
Content. Unlimited pages means content is not included. You supply a first draft of all copy and all photography, and we edit and set it. Our standing team can write copy and shoot photography for a separately agreed fee. We never supply AI-generated copy, imagery or photography.
Support. Thirty days of support after launch.
Brand Identity
and E-CommerceFor a new brand that sells online.For a rebrand that sells online.
AED 49,500AED 4,500 less than booking each separately
- Timeline
- Ten working days for the identity, then ten for the build, from the agreed brief.
- Includes
- The full brand identity, then an online shop built on it.
- You supply
- Your brief, then the copy, photography and product feed. Or add copy and photography as extras when you book.
Details
Brand identity
Strategy. A discovery call and a review of your category and competitors, then positioning, vision, tone of voice and marketing angles, agreed before design begins.
Identity. Three concepts, one developed into the final mark with unlimited revisions. Colour, typography, imagery, pattern, icons and interface assets, with complete guidelines.
Applications. Business card and letterhead, packaging and merchandise, ten launch posts for social media, a LinkedIn profile and carousel template, an email design, five display banners and five static ads, shown in 3D mockups.
Files. Vector, print-ready and transparent files, with full ownership and usage rights.
Website
Planning. Sitemap and wireframes, agreed before design begins.
Design. Designed for the phone first, with copy set on a type scale built for reading. Iconography, animated SVGs and graphic elements are drawn for you.
Build. Built on WordPress with a premium theme, fully customised, with unlimited pages and unlimited custom HTML, CSS and JavaScript wherever the design needs it. Handed over with training.
Search. All in One SEO set up, with SEO titles, meta descriptions and image descriptions throughout. Google Analytics installed and your sitemap submitted to Google Search Console.
Content. Unlimited pages means content is not included. You supply a first draft of all copy and all photography, and we edit and set it. Our standing team can write copy and shoot photography for a separately agreed fee. We never supply AI-generated copy, imagery or photography.
Support. Thirty days of support after launch.
Shop
Shop. WooCommerce product templates, categories, cart and checkout.
Payments. Payment gateway, shipping and tax, configured and tested with live transactions before launch.
Products. Every product in your first feed is loaded, with no limit, provided the feed is complete with all product photography.
Aftercare. The checkout is monitored for the first month.
Brand IdentityFor a new brand.For a rebrand.
AED 24,500
- Timeline
- Ten working days from the agreed brief.
- Includes
- Strategy, three concepts, the chosen mark with unlimited revisions, full guidelines, launch applications and all source files.
- You supply
- Your business name, what you sell and to whom, and the competitors you watch.
Details
Strategy. A discovery call and a review of your category and competitors, then positioning, vision, tone of voice and marketing angles, agreed before design begins.
Identity. Three concepts, one developed into the final mark with unlimited revisions. Colour, typography, imagery, pattern, icons and interface assets, with complete guidelines.
Applications. Business card and letterhead, packaging and merchandise, ten launch posts for social media, a LinkedIn profile and carousel template, an email design, five display banners and five static ads, shown in 3D mockups.
Files. Vector, print-ready and transparent files, with full ownership and usage rights.
WebsiteMost clients with a brand start here.
AED 24,500
- Timeline
- Ten working days from the agreed brief.
- Includes
- WordPress on a premium theme, fully customised, with unlimited pages and custom code, designed for the phone first, SEO, analytics and Search Console, and thirty days of support.
- You supply
- The copy and photography. Or add copy and photography as extras when you book.
Details
Planning. Sitemap and wireframes, agreed before design begins.
Design. Designed for the phone first, with copy set on a type scale built for reading. Iconography, animated SVGs and graphic elements are drawn for you.
Build. Built on WordPress with a premium theme, fully customised, with unlimited pages and unlimited custom HTML, CSS and JavaScript wherever the design needs it. Handed over with training.
Search. All in One SEO set up, with SEO titles, meta descriptions and image descriptions throughout. Google Analytics installed and your sitemap submitted to Google Search Console.
Content. Unlimited pages means content is not included. You supply a first draft of all copy and all photography, and we edit and set it. Our standing team can write copy and shoot photography for a separately agreed fee. We never supply AI-generated copy, imagery or photography.
Support. Thirty days of support after launch.
E-CommerceFor a set brand that sells online.
AED 29,500
- Timeline
- Ten working days from the agreed brief.
- Includes
- A full website plus a WooCommerce shop with every product in your feed loaded at launch, and a monitored first month.
- You supply
- The copy, photography and product feed. Or add copy and photography as extras when you book.
Details
Website
Planning. Sitemap and wireframes, agreed before design begins.
Design. Designed for the phone first, with copy set on a type scale built for reading. Iconography, animated SVGs and graphic elements are drawn for you.
Build. Built on WordPress with a premium theme, fully customised, with unlimited pages and unlimited custom HTML, CSS and JavaScript wherever the design needs it. Handed over with training.
Search. All in One SEO set up, with SEO titles, meta descriptions and image descriptions throughout. Google Analytics installed and your sitemap submitted to Google Search Console.
Content. Unlimited pages means content is not included. You supply a first draft of all copy and all photography, and we edit and set it. Our standing team can write copy and shoot photography for a separately agreed fee. We never supply AI-generated copy, imagery or photography.
Support. Thirty days of support after launch.
Shop
Shop. WooCommerce product templates, categories, cart and checkout.
Payments. Payment gateway, shipping and tax, configured and tested with live transactions before launch.
Products. Every product in your first feed is loaded, with no limit, provided the feed is complete with all product photography.
Aftercare. The checkout is monitored for the first month.
UX AuditFor a website that should work harder.
AED 4,500
- Timeline
- Delivered within 48 hours of booking.
- Includes
- Your website scored out of ten against each of 30 laws of user experience, for a mark out of 300, with a written recommendation for every law.
- You supply
- Your website address, at checkout.
- Credit
- The full AED 4,500 is credited against a Website or E-Commerce booked within 30 days.
Details
UX Audit
Scope. Your homepage and key pages, tested on phone and desktop, including any enquiry, booking or checkout journey.
Payment. Paid in full at booking.
Credit. Book a Website or E-Commerce within 30 days and the full AED 4,500 counts as your deposit.
Clients
Clients include Vallida, Maguire, Five Oceans, Rothley, Select Save, Howard, Odyssea, Hebe Care, SIFA Fireside, Menn, Panaso Capital, Stori, Deathrow Sandwich, Dript, Southbank, Cuubo, Kush, Onyame, Bonnie Bambuli, Namaste, Chapel Hill Dental, Deathrow Pizza, All Haar, Cadent.
After Booking

Confirmation
Pay the deposit by card, Apple Pay or Google Pay, processed by Stripe. Your start date is reserved at once, and a receipt and VAT invoice arrive by email.
First Call
The first call is arranged straight after booking.
Brief
Bring your business name, what you sell and to whom, the competitors you watch, and any existing assets.
Balance
Invoiced after the first call and paid by card. A brand identity is paid before work begins. A website, or an identity and website together, is paid in two halves: one to start, one before launch.
Not sure which to choose?
Most choices come down to one question.
Do you need a brand identity first?
A website works best on a finished identity. If you do not have one yet, or yours no longer fits, start with the brand identity: choose New brand or Rebrand above.
Still not sure? Send us a message.